Truka

E-COMMERCEDIGITAL MEDIAAD CAMPAIGN

OUR ROLE

Community platform design partner, Brand system architect, Marketing and growth advisor

DELIVERABLES

E-Commerce Website, Funnel Page, Social Media Campaigning

DATE

August 2025

OVERVIEW

Blackprint partnered with Truka to transform an idea into a thriving community for young entrepreneurs and founders. A design system was developed that reflected their values, digital flows were established to support membership growth, and event strategies were guided to attract consistent attendance. The brand today operates as a trusted community hub that continues to expand.

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The scope covered identity creation, digital integration, and client advisory. Every step was designed with longevity in mind, ensuring the platform would feel both authentic and adaptable as it scaled.

CLIENT REQUEST

Creating a Trusted Brand

The client needed an identity that would inspire confidence and bring people together.

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Entrepreneurs often drift between communities that lack staying power. Truka wanted a design that made members feel at home and motivated to invest their time.

Driving Consistent Participation

The client needed an identity that would inspire confidence and bring people together.

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Without intentional themes and communication, events risked blending into the noise. Truka wanted strategies that made each gathering feel valuable.

Building a Growth Engine

The community required systems that could manage new members smoothly as the brand expanded.

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Manual processes would not last, so integrations were critical from day one.

OUR APPROACH

Competitive Research

Research into members only clubs and event spaces provided clarity on what inspired loyalty. Insights from this study informed design and positioning choices.

Design System for Growth

A visual identity was built to align with young founders and their values, designed to stretch from small online sessions to large in person events.

Advisory Support

Ongoing direction was given on how to market events, refine positioning, and drive engagement.

Integrated Digital Journey

Gohighlevel was used to connect sign ups, event registration, and follow ups into one seamless flow.

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This created confidence that every new lead was nurtured without gaps or manual delays.

OUR IMPACT

Foundation for Long Term Identity

The design system continues to define Truka’s look and feel.

Growing Community Participation

Weekly meetups now attract more than 100 attendees and the community has expanded into in person events.

Proven Engagement

The brand system has generated more than 100k interactions across the client’s page, providing credibility and excitement.