TradesMark Marketing

OUR ROLE

Business marketing system builder. Digital foundation architect. Campaign and client delivery partner.

DELIVERABLES

E-Commerce Website, Funnel Page, Social Media Campaigning

DATE

July 2024

OVERVIEW

Blackprint worked with TradesMark to build a complete marketing engine for trade professionals. From onboarding flows to campaign execution, every element was designed to be practical, reliable, and capable of producing early results.

CLIENT REQUEST

Engagiong Trade Professionals

The brand needed a way to connect with an audience that is often skeptical of marketing.

Designing a Complete Operating System

The client required more than a website. They wanted an integrated structure that handled communication, lead tracking, and client delivery.

Creating Tools for Clients

TradesMark also needed websites and campaigns they could pass down to their own customers.

OUR APPROACH

Onboarding System

A Notion based onboarding flow was built to make setup simple for new users.

End to End Customer Journey

Every step from awareness to conversion was mapped out and supported with digital tools to keep the process consistent.

Campaign and Website Development

Websites and Mailchimp campaigns were created with messaging tailored to the working style of trades professionals.

AI Integration

Artificial intelligence tools were introduced to handle repetitive outreach and personalize communication at scale

OUR IMPACT

Early Client Acquisition

Three new contracts were closed in the first month of launch.

Streamlined Lead Flow

Prospects were guided from sign up to conversion with less friction and more clarity.

Marketing Backbone for Scale

TradesMark now operates with a system designed specifically for the needs of trade professionals.